North Travel

North Travel is a leading group of Nordic Destination Management Companies (DMCs), including Nordic Tours and 50 Degrees North.

The group delivers authentic and high-quality travel experiences across Scandinavia, Finland, and Iceland, built on deep local expertise and strong supplier partnerships.

50 Degrees North, founded in 2010 by Tietse Stelma, is renowned for unique and personalized premium itineraries, serving primarily the US and Australian markets through travel agencies and tour operators.

Nordic Tours, founded in 2000 by CEO Hanne Mikkelsen, is a leading B2B operator specializing in tailored leisure packages and group travel across the Nordics, with a strong presence in the DACH region and the Netherlands.

Together, the two companies form a strong platform to capture growing global demand for experiential travel, Arctic adventures, Northern lights and “coolcations,” with Norway as the centerpiece.

https://www.nordictours.co.uk/

https://fiftydegreesnorth.com/eu/

Key Info

Country Norway

Exit Not Exited

Funds Fund II

Team Overview

Lead partner

Sverre B. Flåskjer

Sverre B. Flåskjer

Managing partner

Email: sf@equip.no

Team members

Eivind Saga

Eivind Saga

Partner

Email: es@equip.no

Hanna Skolt

Hanna Skolt

Investment Manager

Email: hs@equip.no

Iver Olai Lade Gjørvad

Iver Olai Lade Gjørvad

Associate

Email: ig@equip.no